PRIVACY POLICY

LAUNCH UK & Ireland – Privacy Notice

Effective date: 12/02/2026
Website: https://www.launchtech.co.uk
Entity: LAUNCH UK & Ireland (“we”, “us”, “our”)

LAUNCH UK & Ireland is committed to protecting your personal data and respecting your privacy. This Privacy Notice explains how we collect, use, store, share, and protect your personal data when you use our website, interact with us, or purchase our products and services. It also outlines your rights under the UK GDPR, EU GDPR, Data Protection Act 2018, and relevant PECR/e-privacy rules.

1. Who We Are (Data Controller)

LAUNCH UK & Ireland
30 Alston Drive
Bradwell Abbey
Milton Keynes
MK13 9HA
United Kingdom

Email: privacy@launchtech.co.uk
Telephone: [Insert number]

Privacy Lead / DPO:
Name: Gary Armstrong (Finance & Office Manager)
Email: privacy@launchtech.co.uk
Address:

LAUNCH UK & Ireland
30 Alston Drive
Bradwell Abbey
Milton Keynes
MK13 9HA
United Kingdom

2. Personal Data We Collect

We may collect the following categories of personal data:

Identity & Contact Data

Name, job title, company, email address, phone number, postal address.

Account & Transaction Data

Login details (hashed), order history, warranties, invoices, repair information.

Technical & Device Data

IP address, browser type, OS, device identifiers, logs, analytics IDs.

Usage Data

Page views, clicks, navigation paths, time on page, downloads, search queries.

Marketing & Communications Data

Preferences, opt-ins, click-throughs, campaign engagement.

Support & Diagnostic Data

Error logs, diagnostic files, product details provided for support.

Event & Training Data

Registrations, attendance, voluntary accessibility/dietary details.

CCTV / Visitor Data

Only where applicable and signposted at our premises.

We do not intentionally collect children’s data or special category data unless voluntarily provided for event accessibility.

3. How We Collect Your Data

  • Direct interactions (web forms, live chat, phone, email).
  • Website technologies (cookies, analytics, server logs).
  • Distributors, partners, event organisers, and lead generation providers.
  • Public sources (e.g., Companies House).

4. Lawful Bases for Processing

Purpose Example Lawful Basis
Website operation logs, security Legitimate interests
Responding to enquiries contact forms Legitimate interests / Contract
Orders & warranties fulfilment, invoice Contract / Legal obligation
Analytics & improvement GA4, site testing Legitimate interests or Consent (non-essential cookies)
Marketing email campaigns Consent or Legitimate interests (B2B)
Compliance tax, audits Legal obligation
Events registration Contract / Consent

Where consent is used, you may withdraw it at any time.

5. Cookies and Tracking Technologies

We use cookies and similar tools for:

  • Site functionality
  • Analytics (e.g., Google Analytics 4)
  • Performance measurement
  • Marketing and retargeting (only with consent)

Non-essential cookies will only be activated with your explicit consent via our cookie banner.
You can change preferences via Cookie Settings”.

A full Cookie Policy is included below.

6. Sharing Your Data

We may share your data with:

  • Cloud hosting and IT providers
  • CRM, analytics, and marketing platforms
  • Couriers and logistics partners
  • Professional advisors
  • Law enforcement/regulators (where legally required)
  • Distributors and regional partners for support fulfilment
  • Entities involved in mergers or acquisitions

All providers are bound by written data processing agreements.

7. International Transfers

Where data is transferred outside the UK/EEA, we use:

  • UK IDTA or UK Addendum to EU SCCs
  • EU Standard Contractual Clauses
  • Transfer Risk Assessments
  • Technical and organisational safeguards

You may request copies of these safeguards.

8. Data Retention

We keep data only as long as necessary:

Data Type Retention
Customer account/orders Relationship + up to 7 years
Support tickets 3–6 years
Marketing data Until you unsubscribe
Cookies As listed in Cookie Policy

Data is deleted or anonymised once no longer required.

9. Data Security

Measures include:

  • Encryption (where appropriate)
  • Access controls and authentication
  • Network monitoring and logging
  • Staff training
  • Regular security reviews and supplier assessments

No system is 100% secure, but we take all reasonable precautions.

10. Your Rights

You may:

  • Access your data
  • Rectify inaccurate data
  • Request erasure
  • Restrict processing
  • Request portability
  • Object to marketing or processing under legitimate interests
  • Withdraw consent

To exercise rights: privacy@launchtech.co.uk (NEED TO SETUP THIS EMAIL)

11. Direct Marketing

We comply with PECR/e-privacy:

  • Email/SMS marketing requires consent unless valid B2B exemptions apply.
  • Every communication includes an unsubscribe option.
  • Opt-out preferences are always respected.

12. Automated Decision-Making

We do not conduct automated decisions that produce legal or significant effects.
We may use marketing profiling; you can object at any time.

13. Third-Party Links

External sites have their own privacy policies; we are not responsible for them.

14. Complaints

If you are not satisfied with our response, you may contact:

United Kingdom – ICO

https://www.ico.org.uk
0303 123 1113

Ireland – Data Protection Commission

https://www.dataprotection.ie

15. Updates to This Notice

We may update this Notice periodically. The latest version will always appear on this page.

16. Contact Us

LAUNCH UK & Ireland
30 Alston Drive
Bradwell Abbey
Milton Keynes
MK13 9HA
United Kingdom

Email: privacy@launchtech.co.uk
Telephone: 01752 344989

Cookie Policy (Full Version)

1. What Are Cookies?

Cookies are small files stored on your device to help websites function, improve performance, and provide analytics and marketing features.

2. Types of Cookies We Use

Strictly Necessary Cookies

Required for core site functionality (e.g., security, load balancing, login).
These do not require consent.

Performance & Analytics Cookies

Used to understand visitor behaviour and improve site functionality.
Examples:

  • Google Analytics 4 (IP anonymisation enabled)

Consent required under PECR/ePrivacy.

Functionality Cookies

Remember user choices (e.g., language preferences).

Marketing & Advertising Cookies

Used for retargeting, measuring campaigns, and personalised advertising.
Examples:

  • Meta Pixel
  • Google Ads remarketing tags
    Consent required.

3. Cookie Duration

  • Session cookies: deleted when the browser closes
  • Persistent cookies: remain until they expire or are deleted manually

4. Managing Cookies

You can:

  • Adjust preferences via Cookie Settings
  • Block cookies in browser settings
  • Delete cookies manually at any time

Blocking cookies may affect website performance.

5. Tools We Use (Examples)

(Adjust this list if needed)

  • Google Analytics 4 – analytics
  • Microsoft Clarity – session insights
  • Meta Pixel – marketing (only with consent)
  • Cloudflare – security and performance

We use cookies to enhance your browsing experience, analyse site performance, and personalise content and marketing.
Non-essential cookies require your consent under UK & EU law.

You can Accept All, Reject Non-Essential, or Manage Settings.

Buttons:

  • Accept All
  • Reject Non-Essential
  • Cookie Settings